FOR MY SECOND YEAR OF UNIVERSITY I WAS GIVEN A BRIEF TO DESIGN AN EXHIBITION AND MARKETING FOR HARDY WESSEX'S NOVEL. INSPIRED BY HARDY'S OWN DESCRIPTION OF WESSEX AS "PARTLY REAL,PARTLY DREAM,"THE CONCEPT REIMAGINES THE DORSET LANDSCAPE AS A LIVING, BREATHING WORLD - ONE THAT VISITORS STEP INTO RATHER THAN SIMPLY OBSERVE. I DEVELOPED HAND-DRAWN VISUAL LANGUAGE ACROSS PRINT AND DIGITAL TOUCHPOINTS. THE PROJECT SHARPENED MY ABILITY TO TRANSLATE RESEARCH INTO A AUDIENCE-LED VISUAL IDENTITY ACROSS MULTIPLE FORMATS.